SHORT COURSES & FREE RESOURCES
Not yet ready to work with me directly?
Grab a freebie or try one of my shorter digital courses.

• social media tips and strategies • Getting clients • Sales and Negotiation • Business basics • Social media tips and strategies • Getting clients • Sales and Negotiation
Social media tips and strategies

30 ideas for social media posts
FREE PDF
30 ideas for social media posts that can be adapted for your business and used again and again in different ways.

20 CTA ideas to get engagement
FREE PDF
Arguably, just about every post should have a CTA (call to action) of some sort, but here are 20 that won’t just get ignored.

All about #hashtags
£9
A mini course with everything you need to know about hashtags and how to use them effectively to increase your reach.
Getting clients

Quick ways to get clients as a teacher or coach
FREE PDF
Marketing is a longer-term strategy, but sometimes you need clients RIGHT NOW. 10 practical strategies to pull a client out of the bag

Get ELT writing or editing work to fill that gap quickly
FREE PDF
10 practical strategies to drum up some writing or editing work at the last minute.

The happy client template toolkit
£59
15 template emails, 3 questionnaires/forms, 2 PDFs and 10 short videos.
Everything you need to create a first class client experience (and save you time)

Get help with your LinkedIn profile.
£17
Download a detailed PDF walking you through setting up your LinkedIn profile so you can attract the right clients.
Updated October 24, with three walkthrough videos added.

10 ways to 10 x your audience growth
£37
In this mini course, I take you through ten 2-4 minute video tasks that will all help to achieve this. If you carry out all the tasks (and crucially KEEP doing them), you will see your followers and subscribers grow fast, making it that much easier to find those consistent clients.
Sales and Negotiation

The Non Sleazy Sales Kit
£27
This mini course and downloadable PDF will take you through a highly effective 10 step sales or discovery call process to help you get comfortable with selling, while putting the potential client at the heart of everything.

We mean business: getting visible, pricing, negotiating and getting paid for freelance publishing professionals
£197
A more in-depth course with a regular drop-in live coaching session. Strengthen your marketing, develop a pricing strategy, know what to look out for in contracts, learn to negotiate effectively and more.
Business basics

Which business model is right for you?
FREE
So many possibilities…. should you offer a 1-2-1 service, a live group programme, a membership, an asynchronous digital course, or maybe a combination of more than one?
What will truly help you earn more while working less (and delight your clients)?
Dig into my free guide (including four personalised interactive quizzes)

The Confident Freelancer Roadmap
£149
If you’re looking for practical help and support with:
– getting your business set up the right way from the start (or filling in the gaps)
– getting more visible and attracting the right clients
– working out what to charge and feeling confident to ask for more.
– learning how to use your limited time in the best way to push your business forward.
…. this is the place to start.

How to find the right business coach
FREE
Thinking about working with a business coach? (Not necessarily me!)
It’s an important decision, and not something you want to get wrong.
Fancy a free guide, based on my years of experience in hiring and working with different kinds of coaches?
Here you go!

The Earn Learn Thrive Productivity Planner
Are you an ELT Freelance professional or business owner?
You love the freedom and flexibility running your own business brings, but often feel overwhelmed with everything you have to do. You already spend so much time working in your business, serving clients- how are you supposed to find the time to actually run your business effectively, and even plan ahead or come up with new business ideas?
The Earn Learn Thrive Productivity Planner: for ELT Freelancer Professionals and Business Owners is specifically designed to help you break down your goals into bite-size manageable chunks, and use your time in the most effective way. You can get more done, AND actually reduce the amount of time you spend hunched over a desk.
Step by step, the productivity planner will take you through an easy system which helps you to get better at planning, assessing your time accurately, and learning as you go.
It’s a combination of goal setting, regular reviews, and daily time blocking. And it really works.
- The ELT Productivity Planner is undated, so you can start at any point in the year.
- There are 8 x six week sprints, meaning that it will last at least 48 weeks (if you don’t take any holidays- which you definitely should!)
[If you’re outside the UK, go to your local Amazon site.]
Blog
Should you follow the money or follow your heart?
When you’re developing a business idea, should you follow the money or should you follow your heart?
Client red flags to watch out for
In a recent group coaching session, a client mentioned that she had been talking to a potential client who 'had a lot of complaints about their previous teachers.' RED FLAG ALERT!!!Of course people can have bad experiences, maybe even more than once, but if you're...
How to stop scarcity mindset negatively impacting your income
Scarcity mindset is the often unconscious belief that there is never enough. If you've ever told yourself that you don't have enough time to make changes in your business or lifestyle, or that there aren't enough clients out there, or that you'll never earn decent...
Why social media marketing is just like (good) teaching
As educators, my clients often envisage social media marketing as being like shouting into a megaphone about how great they are… but good social media marketing is more like teaching than you might think.
Why do I feel so stressed about my business?
Whenever I talk about stress and overwhelm, I usually mention two main groups of causes:.Firstly, physical, practical causes, like not eating well, not getting enough sleep and so on.Secondly, issues around people pleasing, perfectionism, setting healthy...
5 reasons why we fail to take action
There’s something we want to achieve or do, but somehow we never seem to get around to it. The days and weeks pass, and it’s still on our to do list.
Why?
How to make deadlines work better for you.
Plenty of people say to me, ‘I would never get anything done if it wasn’t for deadlines; it isn’t until the deadline starts to get near that I can get myself started.’ It can definitely be an effective strategy in terms of getting stuff done. However, it means that...
The dark side to always being busy
Have you considered that always being busy may actually be an indicator that things actually AREN’T going that well for you?
Annual review of my business 2021
I typically share a fair amount with clients about my business decisions and what I’m learning, as they can often learn from my success and mistakes.
So, once again, here’s my year in review- warts and all.