5 Days to get confident, get ideas and get visible on LinkedIn.
For Language Teaching related Freelance Professionals and Business Owners.
Simple, actionable daily content-based tasks on a step by step PDF that you can refer back to again and again.
Focus on practical steps that will make a measurable difference to your stats.
Daily group feedback on the post of the day
Support with any mindset blocks holding you back.
A pop up Facebook group for accountability and feedback from me.
Daily live Q&A on Butter (like Zoom), where you can ask me about anything LinkedIn related.
Extended access to the group until 8th December if you need to catch up.
And, it’s ABSOLUTELY FREE…..
Just leave your name and email address and I’ll send you the link to join the Facebook group which will be the hub of the event. I’ll be letting people into the group from the afternoon of 22nd November, and there’s something extra for early birds! I’ll also add you to my mailing list which means, once the challenge is over, that you’ll be getting weekly emails with helpful tips and advice. Not your cup of tea? Unsubscribe any time.
[If you don’t get an email, check your spam folder – or promos folder if you’re on gmail]
Imagine the difference this week could make to your business…….
Most people feel uncomfortable about sticking their head above the parapet and being seen.
It’s not surprising, really. Historically, if you stuck your head above the parapet you were likely to get an arrow in it..
However, if we have a business, we really don’t want to be a best-kept secret. No-one is going to want to work with us if they’re barely aware we exist, don’t really understand what we do, or don’t feel they know enough about us to trust that we could help them.
I know from talking to my clients, that getting visible can be a real struggle in all three of the following ways:
1 Practicalities, especially on LinkedIn, which is quite a complicated platform. How often should I be posting? What should I be posting? I’ll help you through the basics, and you can ask me any of these questions in the daily Q&A.
2 Time and overwhelm. I just don’t have time to spend hours on LinkedIn, and is it really worthwhile anyway? Yes, it’s definitely worth it. Unlike Facebook or Instagram, where almost everyone who has an account is posting, most people on LinkedIn are lurking, meaning that it’s relatively easy to get visible. But, you absolutely DON’T need to be spending hours on there.
During the challenge week I’ll be encouraging you to post daily, because that will really take things up a notch for you, but after that you can settle into a more manageable rhythem, and still benefit frm the increased exposure over the week.
3 Confidence. Not being sure we know what we’re doing, worry about what other people may think of us, not wanting to bore people.. I’ve heard it all. And sympathise. I’ll help you reframe and revise some of your beliefs about being visible on LinkedIn, and you’ll find the support of the group invaluable.
If you did the Challenge previously, you may be wondering if it’s worth doing it again? I’d say a resounding yes.
This year I’m going to focus even more on content, going up to 5 days and 5 content tasks. Most of the content in the daily PDFs will be completely new, some will be the same. But the main point of the Challenge is the live element, the chance to get direct feedback from me, to ask questions in the live Q&As and the momentum of being with the group.
Pre-task
All about post formats- what’s working in 2024
Day 1
Letting people get to know you.
Day 2
Showing your client how well you understand them
Day 3
Creating a lightbulb moment for your clients
Day 4
Helping your client envisage themselves working with you.
Day 5
Risk reversal
What’s the first step to getting clients on LinkedIn?
Getting your profile set up right.
Profiles on LinkedIn are super important, because they’re not just a few characters, they’re more like a mini website.
* The ‘top card’ is the equivalent of your home page. It tells people that they’re in the right place for what they’re looking for. If you don’t make that really clear and compelling, they’ll skip away and never read further. You can use your headline and your banner photo to do this work, and you also get a ‘free’ link here, which a lot of people never use.
* The About section is the equivalent of your About page (doh!) AND your Sales or Services page. This is where people who are interested can find out exactly how you can help them, and why they should choose you. And 9 times out of 10 people are wasting this opportunity by having something like, ‘I started my ELT journey in 1998…..’ (yawn)
There are a number of other features which can help with search optimisation and highlight your strengths, but these are the key two areas to get right.
Because everything else you do on LinkedIn should be ultimately aimed at getting people to check out your profile, from where they can take the next step towards working with you.
And you want to blow their socks off when they do.
If you want your profile to be ready for all the extra attention it will be receiving as a result of taking part in the Challenge, it’s all in the Earn Learn Thrive LinkedIn Profile Guide.
I usually sell this for £17 as it’s eight pages of gold (plus I’ve even added in some videos this year to walk you through exactly how to do things like create a banner photo, or add a featured section).
But as I want as many people as possible to get their profiles up to scratch before the free LinkedIn Visibility Challenge starts, I’ve reduced the price to £10.00 until the end of November.
Get your copy now, and get that profile in shape!
Feedback from a previous
LinkedIn Visibility Challenge
Are you up for the Challenge?
Just leave your name and email address, and I’ll send you an email with the link to join the pop up Facebook group, where it’ll all be happening!
[If you don’t get one, check your spam folder]
I’ll also add you to my mailing list which means, once the challenge is over, that you’ll be getting weekly emails with helpful tips and advice. Not your cup of tea? Unsubscribe any time.