by Rachael Roberts | Dec 6, 2022 | ELT business, Freelance, marketing
Passive income sounds so enticing. ‘Earn six figures in your sleep.’ Who wouldn’t want a bit of that? Especially a busy teacher. All you need to do is: Create a membership at £40 a month and get 200 people onboard for a year. Create a digital course...
by Rachael Roberts | Nov 21, 2022 | ELT business, Freelance, marketing
There are two main reasons NOT to have an email list. Firstly, if you don’t ever intend to sell a service or product, or if you only ever intend to work with a handful of big companies, such as publishers. In those cases you don’t need on.But if you’re working with...
by Rachael Roberts | Sep 5, 2022 | Freelance, marketing, Niche, Social media marketing
Rather than telling you about yet more things you should be doing in your ELT freelance business, I thought I’d try a different approach.Here are three things you DON’T have to do in your business… cue big sigh of relief. 1. You don’t necessarily have to find your ELT...
by Rachael Roberts | Aug 16, 2022 | ELT business, Freelance, Mindset, motivation, Productivity
Building a business is rarely about creating an overnight success. And, even when it is, we still then need to sustain that success day in and day out. So, it’s perhaps not surprising that our enthusiasm to work on our business can falter from time to time, and...
by Rachael Roberts | Jul 19, 2022 | Confidence, Freelance, Inner Troll, Money mindset
When it comes to choosing a niche, should you follow the money or follow your heart? When I have a call with a potential client, I often ask them, ‘ What would you LIKE to do?’ And more often than not, they look a bit surprised. Because surely,...
by Rachael Roberts | Jun 28, 2022 | Confidence, Freelance, Money mindset
Scarcity mindset is the often unconscious belief that there is never enough. If you’ve ever told yourself that you don’t have enough time to make changes in your business or lifestyle, or that there aren’t enough clients out there, or that...