by Rachael Roberts | Nov 1, 2022 | Confidence, ELT business, marketing, Social media marketing
I recently ran a 5 day LinkedIn Visibility Challenge for 200+ ELT freelancers, encouraging them to get their profile optimised and to start posting regularly with posts that their ideal clients would be interested to see. There were a lot of wins. People...
by Rachael Roberts | Sep 5, 2022 | Freelance, marketing, Niche, Social media marketing
Rather than telling you about yet more things you should be doing in your ELT freelance business, I thought I’d try a different approach.Here are three things you DON’T have to do in your business… cue big sigh of relief. 1. You don’t necessarily have to find your ELT...
by Rachael Roberts | Aug 2, 2022 | Confidence, marketing
You know (even if you have those moments of self doubt) that you offer a great service. But somehow your ideal clients aren’t exactly beating down your door begging to sign up, or to offer you work. Here are 5 reasons you may not have considered which are acting as...
by Rachael Roberts | Jun 7, 2022 | Confidence, marketing
As educators, my clients often feel that marketing is something that’s completely alien to what they do (or did) in the classroom. They often set up a dichotomy.. on the one side teaching, educating, helping people, and on the other side marketing and...
