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Why you need to prioritise building an email list.

Why you need to prioritise building an email list.

by Rachael Roberts | Nov 21, 2022 | ELT business, Freelance, marketing

There are two main reasons NOT to have an email list. Firstly, if you don’t ever intend to sell a service or product, or if you only ever intend to work with a handful of big companies, such as publishers. In those cases you don’t need on.But if you’re working with...
5 unhelpful beliefs about getting visible on social media

5 unhelpful beliefs about getting visible on social media

by Rachael Roberts | Nov 1, 2022 | Confidence, ELT business, marketing, Social media marketing

I recently ran a 5 day LinkedIn Visibility Challenge for 200+ ELT freelancers, encouraging them to get their profile optimised and to start posting regularly with posts that their ideal clients would be interested to see.  There were a lot of wins.  People...
Declutter the money blocks holding your business back

Declutter the money blocks holding your business back

by Rachael Roberts | Sep 26, 2022 | Confidence, ELT business, Mindset

The whole idea of ‘money blocks’ might strike you as a bit too ‘woo’? Isn’t it just a convenient excuse to say that what’s stopping us from making more money is our subconscious beliefs? Fairly obviously, I’d say, our beliefs...
Three things you DON’T have to do in your business.

Three things you DON’T have to do in your business.

by Rachael Roberts | Sep 5, 2022 | Freelance, marketing, Niche, Social media marketing

Rather than telling you about yet more things you should be doing in your ELT freelance business, I thought I’d try a different approach.Here are three things you DON’T have to do in your business… cue big sigh of relief. 1. You don’t necessarily have to find your ELT...
How do you keep from getting bored or demotivated in business?

How do you keep from getting bored or demotivated in business?

by Rachael Roberts | Aug 16, 2022 | ELT business, Freelance, Mindset, motivation, Productivity

Building a business is rarely about creating an overnight success. And, even when it is, we still then need to sustain that success day in and day out. So, it’s perhaps not surprising that our enthusiasm to work on our business can falter from time to time, and...
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