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Annual review: business lessons from 2024

Annual review: business lessons from 2024

by Rachael Roberts | Dec 16, 2024 | ELT business, marketing, motivation

Unbelievably this marks the end of my fifth full year of business (I actually started partway through 2019), and so this will be my fifth annual review and writing of a blog post looking back at the last year.I’ve learnt SO much over the last five years, and this blog...
4 reasons cold messaging doesn’t work and what to do instead

4 reasons cold messaging doesn’t work and what to do instead

by Rachael Roberts | Nov 20, 2024 | Business, Sales

If you’ve been on LinkedIn for any length of time you’ve probably been the target of cold messaging tactics. Cold messaging is when someone you don’t know direct messages you to pitch their offer. While you probably didn’t like it, you might be wondering, ‘If so many...
Why I decided to close my membership

Why I decided to close my membership

by Rachael Roberts | Mar 18, 2024 | Business, ELT business, Freelance, Wellbeing

Having a successful membership is the dream for a lot of people. There’s a lot to be said for it in business terms. First and foremost, the recurring income. (Notice that I do NOT say passive income, more later on this). My membership, The Confident ELT...
How to set better boundaries in your freelance business

How to set better boundaries in your freelance business

by Rachael Roberts | Feb 21, 2024 | Assertiveness, Business, Confidence, ELT business, Freelance, Overwhelm, Saying no

Freelancers often see setting boundaries as being a bit ‘mean’, creating walls and barriers between themselves and their clients, when their goal should be to be as helpful as possible. This is reinforced by the fact that, as a result of not wanting to be...
Annual business review 2023

Annual business review 2023

by Rachael Roberts | Jan 9, 2024 | Business, ELT business, Freelance, motivation

For the last four years now I’ve written an annual review blog post, looking back at my year in business, and sharing what’s gone well, what hasn’t gone so well, and, most importantly, what I’ve learnt from it.One of my core values is authenticity, and I believe that...
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