As educators, my clients often feel that marketing is something that’s completely alien to what they do (or did) in the classroom. They often set up a dichotomy.. on the one side teaching, educating, helping people, and on the other side marketing and...
There’s something we want to achieve or do, but somehow we never seem to get around to it. The days and weeks pass, and it’s still on our to do list. Why? Especially when we KNOW the action would probably make things better for us. It’s actually perfectly...
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